A simple marketing plan can effectively outline all the important areas that you need to successfully and consistently market your business. Every small business should create a marketing plan. Here are 7 reasons why your business needs a realistic, yet simple marketing plan.
- Create a vision for your business
- Solidify your mission (and mission statement)
- Outline your goals and what you want to accomplish
- Describe your ideal client
- Articulate what makes you different (your unique value proposition)
- Provide a road map for achieving your goals (this means create a plan)
- Track your progress